Question.1085 - The initial post is due Wed. Oct. 4th and the responses are due Sunday, Oct. 8th. Wait until after Oct. 8th to post your replies when everyone has posted their initial content.Have you heard of Kickstarter? If you haven't, you soon will. Read hereLinks to an external site. to learn more. To begin this discussion assignment, choose a project from the Kickstarter.comLinks to an external site. website. From the home page, click on Discover (top left corner). You may choose from Projects We Love, Trending, Nearly Funded or Just Launched, but you must choose a physical product (not a service or an App). Do some internet surfing for background information about the product and then answer the questions in your initial post.INITIAL POST: Start by briefly introducing yourself to your new discussion group. Then describe: Product: Describe the product you chose in kickestarter.com and why you chose the product. Consumer Product Class: Look in the textbook at Exhibit 8–9 (Consumer Product Classes and Marketing Mix Planning). Into which consumer product class from Exhibit 8-9 would you place this product? Why? Marketing Mix: How does the Consumer Product Class (Ex. 8-9) guide the marketing mix decisions for the product? Describe the ideal marketing mix considering the target market and the consumer product class you chose above. RESPONSES......Answer these questions in your responses to at least two peers: How well did your group member do at describing the target market? How would you revise your target market description based on what your group members posted? Is the marketing mix consistent with the target market and the consumer product class identified in your group member's initial post? Be sure to use the concepts from the course for this discussion assignment. I hope you enjoy this one!
Answer Below:
After xxxxxxxxx kickstarter xxx I xxxxx like xx work xxx a xxxxxxxx swim xxxxxxxx product xxxxx is xxxxxxxxxxx large xxxxxxxx the xxxxx could xxxx it xx inflatable xxx is xxxxxxxx for xx appropriate xxxxxxxx feel xx the xxxxx for xxxx hours xxx the xxxxxxxx is xxxx of xxxxxxxxxxxxxx properties xxx innovation xx driven xx the xxxxxx to xxx a xxx factor xx the xxxxxxxxxxx activities xx order xx give xxx target xxxxxxxx a xxxx better xxxxxxxxxxx experience xxxxxxxxxxx the xxxxxx reading xx terms xx consumer xxxxxxx class xxxxx on xxxxxxxx - xxx product xxxxx be xxxxxxxxxxx as x shopping xxxxxxx primarily xxxxxxx it xxxxxxxxxxx solves x problem xxxxx the xxxxxx consumers xxxx have xx mitigate xxx size xxxxxxxx need xxxxxxxx and xxxxx preferences xxxxxxxx since xxxxxxxx assistance xx has xxxxxxx parameters xx be xxxxxxxxxx before xxxxxx a xxxxxxxx decision xxxxxxxxx will xxxx assistance xxxxxxx purchasing xxxx kind xx product xxxxxxxx is xxxxxxxxx to xxxx impulsive xxxxxxxx since xx requires xxxxxxxxxxx to xxxx a xxxxxxxx Lastly xxx Price xxxxxxxxxxx for xxxx product xx relatively xxxx Shoppers xxx compare xxxxxx and xxxxxxxx to xxxx the xxxx value xxx their xxxxx especially xx there xxx similar xxxxxxxx available xx the xxxxxx Considering xxxxxxxxx mix xxxxxxxxxx to xxx product xxxxxxxxxxxxxx Firstly xxxxxxx the xxxxxxx design xxxxxx be xxxxxxxx towards xxxxxxx build xx accordance xxxx durability xxx safety xxx instance xx could xxxx safety xxxxxxxx like xxxxxxxxx inflated xxxxx to xxxx the xxxx in xxxxxxxxx where xxx primary xxx fails xx other xxxxxx features xxxxx the xxxxxxx has xx be xxxxxx in xxxx a xxx it xxxxxxxx on xxxxxxx and xxxxxx the xxxxxxxxxx choice xxxxx at xxx same xxxx offering xxxxxxxxx variants xx an xxxxxxx choice xxxxx this xxxxxxx is x start-up xxxxxx it xxx launched xx a xxxxx margin xx attract xxx consumers xx use xxxxx skimming xxxxxxxxxx Place xxxxxxxxxxxx based xx the xxxxxx analysis xxx thorough xxxxxx trends xx terms xx where xxx target xxxxxxxx leads xxx generated xxx product xxxxxx be xxxxxx both xxxxxx and xxxxxxxx making xx accessible xxx at xxx same xxxx digital xxxxxxxx ensures x good xxxx of xxxxxxx since xxxx product xxxxxxxx informed xxxxxxxx making xxxxxxxxx will xxxxxxxx and xxxx the xxxxxxxx Promotion xxxxxxxxx promotional xxxxxxxx is xxxxxx to xxxxxxx the xxxxxxxx of xxx product xx one xxxxxxx with xxxxxxx consumer xxxxxx to xxxxxxxxxx the xxxxxxx or xxxx research xx Considering xxx target xxxxxx for xxxx product xxxxx might xxxxxxx beachgoers xxxxxxx and xxxxxxxxxxx who xxxxx spending xxxx on xxx water xxx ideal xxxxxxxxx mix xxxxx balance xxx need xxx product xxxxxxx competitive xxxxxxx accessibility xxxxxxx various xxxxxxxxxxxx channels xxx effective xxxxxxxxx to xxxxxx awareness xxx generate xxxxxxxx References xxxxxxxxx W x Cannon x P xxx McCarthy x J xxxxxxxxxx of xxxxxxxxx A xxxxxxxxx strategy xxxxxxxx approach xx Title xxxxxxx name xxx Swim xxxx An xxxxxxx Upgrade xxxx Dock xxxxxxxMore Articles From Marketing
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